Online Shopping

Back to School Shopping Drives US August Web Traffic and Online ...

2007-01-16T00:23:00.000-08:00

Back to School Shopping Drives US August Web Traffic and Online ...

NEW YORK -- Nielsen/NetRatings announced the top 10 fastest growing shopping destinations with back to school online advertising campaigns.Ebags.com took the No. 1 spot, growing 118 percent from a unique audience of 582,000 in July to 1.3 million in August 2006 (see Table 1).Office Max followed at No. 2, increasing 22 percent from 2.3 million unique visitors to 2.8 million. LLBean.com rounded out the top three, growing 16 percent from a unique audience of 2.4 million in July to 2.8 million in August."Online back to school shoppers are looking for a wide selection, good prices and a way to avoid crowds," said Heather Dougherty, senior retail and travel analyst, Nielsen//NetRatings. "Parents are motivated by online coupons and other promotions, while kids are increasingly becoming educated online shoppers in their own right," she continued.Table 1: Top 10 Fastest Growing Shopping Destinations with Back to School Online Advertising Campaigns Ebags.com Office Max llbean.com Staples Office Depot Kohls.com JCPenney Amazon Target Circuitcity.com .

Wize.com Offers Online Shopping W/ Social Media Twist

2006-12-20T22:06:00.000-08:00

Wize.com Offers Online Shopping W/ Social Media Twist

Lee Odden offers an intro to one of his clients, Wize.com. The site offers users the normal comparison shopping environment, but throws in a social media aspect as well.

Wize.com consolidates expert and consumer-written reviews for over ten thousand consumer products and then sorts them by "Wize Rank", a score between 0-100. The "Wize Rank" score is determined by the content of the consumer and expert product reviews and provides a quick metric for comparison.

I've lost track of the number of times I've seen a "hot deal" only to do some research and find out the product is a lemon. I'll be giving Wize.com some attention and see if it can help cut out some of that research time.

Tag: Wize.com

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About the Author: Considered one of the worlds most respected interactive and search engine marketing experts, Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

Think Partnerships reins in abandoned shopping carts with ...

2006-12-14T00:02:00.000-08:00

Think Partnerships reins in abandoned shopping carts with ...

Interactive marketing services firm Think Partnership Inc. will on Oct. 9 introduce Secondbite, a solution for recovering abandoned online shopping carts.

Research shows that a majority of online shoppers abandon their shopping cart, so in an attempt to recover those lost sales, Secondbite automatically generates e-mails to shoppers who have abandoned their carts, thereby increasing overall online monthly sales by up to 6 percent.

Secondbite operates through a real-time data collection system and by placing a simple JavaScript on online merchants shopping cart pages.

By including incentives such as coupons and a direct link to the abandoned shopping cart to automatically reinitiate the checkout process, Secondbite enables merchants to motivate consumers to complete previously started online purchases.

Lost at E Minor Newsletter

2006-11-24T18:26:00.000-08:00

Lost at E Minor Newsletter

If you've ever noticed a visually arresting Australian photographer, illustrator, or artist on Cool Hunting, chances are it's a contribution from Lost at E Minor, a site and weekly newsletter published by brothers Zolton and Zac Zavos. But, what you see on CH is only a select sampling of the rich finds the two come up with from the smallest continent and beyond. For a highly-recommended dose of some of the best new creative work out there, conveniently delivered every seven days to your inbox, sign up here.

TAGS: Art (520), Australia (43), Illustration (56), Lost at E Minor (3), Music (275), Newsletters (5), Websites (203),

JD Power and Associates Reports: Shoppers Increasingly Turn to ...

2006-11-14T22:33:00.000-08:00

JD Power and Associates Reports: Shoppers Increasingly Turn to ...

WESTLAKE VILLAGE, Calif., Oct. 10 /PRNewswire/ -- New-vehicle buyers are relying more on manufacturer and dealer Web sites throughout their shopping process at the expense of portals and many independent Web sites, according to the J.D. Power and Associates 2006 New Autoshopper.com Study(SM) released today.

(Logo: http://www.newscom.com/cgi-bin/prnh/20050527/LAF028LOGO-a)

The study, which measures the shopping habits of 28,989 actual new-vehicle buyers, has shown a shift in the focus of online vehicle shopping over the years from finding the right vehicle price to finding the right vehicle. A record high of 87 percent of automotive Internet users (AIUs) are visiting at least one manufacturer site, and they are visiting a greater number of them. By comparison, only 77 percent of AIUs visit an independent automotive Web site -- down from the 2004 peak of 80 percent.

New Online Shopping Trends

2006-11-08T00:29:00.000-08:00

New Online Shopping Trends

In this article, I am going to be talking about some new studies and reports that have been made available. I do not want to bore you with a bunch of numbers and statistics, but sometimes by looking at the numbers, we can realize certain areas that we can improve on for online businesses and realize areas that we do well in. We can give ourselves a big pat on the back and feel good about ourselves.

The first thing I want to talk about was done by comScore which is sponsored by Google. Now they examined the search behavior of 83 million Americans that were conducting over 552 million searches. They did this within 11 product categories and they were using either one or more of 24 different search engines, which by the way included the three major search engines, which were Google, MSN and Yahoo.

From Searching to Shopping, Gnomes Are Taking Online Experience to ...

2006-10-21T01:17:00.000-07:00

From Searching to Shopping, Gnomes Are Taking Online Experience to ...

On Friday, September 29th, a new search engine/ service portal went online with couple of unique twists. The twists are the fact that this site truly has everything you'll ever want to shop for in consumer products, as well as very effective business services. The combination of web-hosting, a virtual mall unlike any other currently on the net and the fact that it is run by GNOMES, make it a very original concept for the modern age marketing and definitely will grab your attention, to say the least.

Natmags continues online shopping spree

2006-10-12T00:50:00.000-07:00

Natmags continues online shopping spree

The publishers, which already bought netdoctor.co.uk this year and launched new websites for Good Housekeeping and Cosmopolitan, is currently seeking to fill its newly created digital managing director role.

The Handbag group publishes four female targeted websites; getlippy.com aimed at 18-24 year old women; allaboutyou.com for 35+ women; gomamatoday.com a specialist pregnancy and birth site; and the core website handbag.com itself. .

Handbag.com, which was launched in 1999 as a joint venture between retailer Boots and The Daily Telegraph, is now largely credited with helping persuade advertisers to invest in online adverts. Following the change of ownership of The Daily Telegraph in July 2004 and the sale of Boots Plc of their stake in March 2005, The Press Holdings Group became the controller of Handbag.com.